The most up-to-date and powerful set of tools to communicate as openly and as effectively as possible with your customers.Three to five years ago, Twitter was a dominant force in the social media marketing world. Marketers flooded to the quick-paced platform to get their content out in front of millions of people. Fast forward to today and Twitter is still very popular, but the network is not as dominant as it used to be. One of the reasons Twitter has seen a slight decline is due to the most engaging social media app currently available, Instagram. The Twitter vs. Instagram debate has been very interesting to say the least. We’ve seen some marketers and big brands start to shift away from heavily focusing on Twitter and put more effort toward Instagram. Right now, Instagram is where consumers live. But does that mean you should jump ship and forget about Twitter too? Not necessarily. We’ll break down some of the similarities and differences between the two social networks and help you get a clearer picture of which one is best for your brand. Twitter vs. Instagram: By the Numbers As you’ve seen with our Facebook vs. Twitter and Instagram vs. Facebook articles, statistics can give you a lot of insight into which social networks you should focus on Canadian Pharmaceutical Email List based on popularity. You shouldn’t make your decision solely on these numbers, but they’ll give you a great place to start. Twitter Statistics 316 million monthly users 80% of active users on mobile 77% of users outside the U.S. 500 million Tweets sent per day Data provided by Twitter. Com Instagram Statistics 400 million monthly active users 40 billion photos shared 80 million photos on average per day 3.6 billion likes per day Data provided by Instagram.com Even though Twitter has been around longer, Instagram surpassed Twitter’s number of monthly active users. This stat alone is what has made more businesses take notice of the app and start to learn the art of Instagram marketing. Twitter still wins in the content sharing department with more than 500 million Tweets sent out per day compared to 80 million photos posted per day on Instagram. social media publishing learn more banner Twitter vs. Instagram: Audience A big piece of the Twitter vs.